undefined was created for the beginner, hobbyist, and competitor; regardless of sport or pursuit. In this day of age, so many of us are fixated on the end goal that we lose sight of the inherent beauty of the process and struggle. We as humans usually define ourselves by our achievements and losses.

Our mission is to inspire others to undertake challenges and constantly remind ourselves that the outcome isn’t what defines us. Willingness, persistence, and struggle are what Define us. Let your work, actions, and beliefs speak for yourself at the moment.

Society often pressures individuals to conform their own identities to demographic or cultural standards. Here at UnDefined, we believe identities are not based on personal achievements or losses. It’s the character, grit, and willingness that individuals build and exhibit along the way, regardless of the pursuit. We’re here to remind you in spite of the outcome of the task at hand, it’s the perseverance to continue and see it through that matters.

Our vision is to become the world’s most authentic, inspirational, and community-driven functional fitness brand by developing high-quality, functional, and versatile products that are tried, tested, and proven with fitness communities around the world.